We're running some tests of video advertising in
Friends and
Everyone streams.
You'll only see these commercial videos when a video targeted at your country is available, and never more than once every 48 hours. Of course you can simply scroll past it if it doesn't catch your interest, it will not autoplay.
As of 2010/04/17, we're testing these videos for post permalinks as well, if the viewer is not logged in to Soup and does not come from a *.soup.io link. They replaced the previously used Google ads, which were a much more foreign type of content than a viral video.
If you have any further questions or feedback to this, please let us know!